Hello! I’m a freelance writer, beer sommelier and member of the British Guild of Beer Writers.

With a background in international tourism marketing (MSc), I have a particular interest in cultural insights and consumer trends in the beer market. My articles appear in e.g. SCAN Magazine (UK), TAPS Magazine (Canada) and On Tap Magazine (South Africa).

I’m also co-founder and director of Norman Collective, a marketing localisation consultancy.